We empower Goal Oriented travel experiences combined with sustainable choices


We believe in the power of traveling

Create Joy Embraces The Unfamiliar, The Unexpected, and The Transformational. We help others do the same and do so authentically and sustainably.

We inspire travelers to begin a journey of self-awareness–to welcome new adventures, learning, and personal growth. We encourage our travelers to be mindful and courageous, and to embrace the possibilities.

woman in hammock enjoying a mountain view

our vision

Personal Growth

Our vision is to elevate the personal growth journey through goal-oriented travel experiences, by encouraging life-long learning, by building a sense of community and global care, and by making a substantial impact on the travel industry.

Our Mission

Educational Experiences

We are committed to educational, growth-centered, and immersive travel experiences that empower people, promote sustainability, and expand worlds and connections.

Our Values

Our values shape our relationships with our travelers and partners

Lifelong Learning

Traveling through immersive education and experiences is our way to never stop learning.


We create joy by embracing the unknown with courage, love, and compassion.


We are committed to improving the lives of those around us through sharing and unity.


Conservation is the future we choose, the everyday decision we make.


We remain always inspired to explore new experiences, ideas, and possibilities.


We strive for the wholeness of life and for transcendent well-being and growth.

Meet create Joy’s FOUNDER


After ten years of curating events for corporate conferences, weddings, high-profile celebrations, and non-profit galas, Heather found herself desiring more in life. On her first solo trip, she rediscovered her love of travel, and realized she could apply her planning experience in a different way. She decided that in order to focus on personal growth and goals through travel, she would have to immerse herself in the process completely. She has since traveled to 15 countries with a renewed focus and passion for sustainable, goal-oriented travel.

Heather furthered her education, by returning to school to study International Studies, while simultaneously pursuing specialized courses and certifications: Travel, tourism, and wellness studies under the Transformational Travel Council Design course, the Global Sustainable Tourism Council (GSTC) Criteria training courses, NASM Wellness + Behavioral Change course, Fora, and the Travel Coach Network.

Heather looks to make travel impactful for each traveler she works with, by following the many techniques taught to her by leaders in the industry, and through her lived experience of transformation.

Her passion breaks the boundaries of just travel. It is a passion shared with her clients, colleagues, and those who believe in the value and benefits of prioritizing travel as a form of self-care and wellness.

The Need

our story behind create joy

The concept for Create Joy came during a time when work and grief were the leading pillars in Heather’s life. She had lost her father suddenly, and lazy indoor days and 80-hour work weeks were her solace, distracting her from any sort of change.

Her routine was monotonous, filled with Uber Eats in bed and drinking. Her motivation seemed to bounce back and forth as a ping pong ball does without ever leaving the table. She knew she needed to do something about her choices and lifestyle but didn’t know where to begin.

The Turning Point came when she inherited a 19-acre piece of land in a small town in Western Massachusetts, having no running water, a wooden toilet in the woods, and only a barn built by her father. The land and the small town, surrounded by state forest, stands quiet, calm, and perfectly alive, which seemed unfamiliar to Heather, having always lived in metropolitan cities.

People in the area are one big family, helping each other in every way a family does. After the long winters, the town comes alive with the buzzing of bees, Summer old home days, and wildflowers blooming. This beautiful and unfamiliar calm-filled landscape began to alter her priorities. The peace of this place and its people had once fallen outside Heather’s comfort zone, and because of that, it became a place of challenge, learning, and growth.

The thought that her Father’s death came only two years before his dream life in this perfect place gave Heather inspiration. It was the love of this town, the land, and the challenge of it all rebuilt her pillars.

It made Heather realize that the unfamiliar in the world leads to personal growth along with a more profound understanding of our world and its many cultures and people.
She began to seek out the unfamiliar through travel, and the goal of helping others do the same came to be.

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